What I found rather interesting, and would like to focus a bit more on this short blog post, is the days and times that most people tweet and how you can effectively use this info to plan your tweeting strategy.
Most prolific tweeting days: Thursday & Fridays, accounts 16% of all tweets
Busiest time of day: 10pm – 11pm, accounts for 4.8% of daily tweets
Most likely days to be retweeted: Mondays & Friday afternoons
So If we look at the dates and times of the most prolific tweets, then look at the days you are most likely to be retweeted, the following observation can be made.
Retweets do not happen on the most prolific tweeting days or times.Monday the best retweet day.
This indicates that tweets made during these times are less relevant to the social community and more self indulgent to the individual.
The retweeting trend on a Monday seems to start around 11am, peaks just after noon but then has a steady growth till around 8pm where it then declines.
Casual Fridays.
Even though Fridays are the most retweeted day, it would not be the most optimal day for a business tweet. Unless your call to action can be handled outside of business hours
Blackspot Tuesday.
Out of the whole week, Tuesday are practically blackspots for retweeting, none but the most die hard tweeters seems to retweet
Conclusion.
So... if you want to have your business to ruffle feathers on twitter, ensure you optimize your online campaigns and social media strategy to be most accessible and retweetable on a Monday...
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